Sports Strategy, Governance & Talent Advisory

I help sports federations, clubs, investors, and sports organizations build stronger systems, hire better talent, improve governance, and turn ambitious visions into practical execution across Saudi Arabia, the GCC, and global sport.

Founder of SSPN | Secretary General, Yoga Global Federation | Speaker & Advisor

For federations, clubs, investors, event organizers, and sports organizations

Why Work With Alwaleed

Sports Leadership Experience

Former CEO of Saudi Boxing Federation and former Vice Chairman of Saudi Gymnastics Federation.

Speaking & Thought Leadership

Speaker, writer, mentor, and media contributor in sports, leadership, talent, and institutional performance.

Global Federation Role

Secretary General of Yoga Global Federation and Executive Board Member at AYSF.

Personal Performance Credibility

First Saudi to complete a full Ironman triathlon.

Talent & Recruitment Network

Founder of SSPN, connecting sports organizations with a 30,000+ talent network.

Sports Strategy & Governance

For federations, clubs, and sports organizations that need clearer strategy, better structure, and stronger execution.

Talent Advisory & Executive Search

Through SSPN, I help organizations find qualified coaches, executives, technical experts, and managers.

Speaking & Executive Workshops

Keynotes, panels, and workshops on sports leadership, governance, talent, and transformation.

Strategic insights on sports governance, talent, leadership, investment, executive search, and the future of sport in Saudi Arabia and the GCC.

  • Saudi Arabia  World Cup 2034

    Saudi Arabia World Cup 2034

    Saudi Arabia hosting the World Cup in 2034 marks a monumental moment in the Kingdom’s sporting history. This ambitious move aligns with Vision 2030, aiming to diversify the economy, boost tourism, and promote cultural exchange. The World Cup will not only showcase Saudi Arabia’s commitment to sports development but also position the country as a… Read more

  • Sports Boulevard Riyadh

    Sports Boulevard Riyadh

    Sports Boulevard Riyadh is one of the most important quality-of-life projects in Saudi Arabia. It is not only a sports infrastructure project. It is a new way of thinking about how a modern city can encourage people to move, connect, and live healthier lives. For years, Riyadh has been known as a fast-growing capital, a… Read more

  • Sports Events Growth in Saudi Arabia: Transforming the Kingdom

    Sports Events Growth in Saudi Arabia: Transforming the Kingdom

    The growth of sports events in Saudi Arabia has been nothing short of phenomenal. This transformation is driven by the ambitious Vision 2030 initiative, aiming to diversify the economy and promote a vibrant, healthy society. The Kingdom has rapidly become a hub for high-profile sports events, attracting global attention and investment. Major Sporting Events in… Read more

  • Combat Sports in Saudi Arabia: The Rise of MMA

    Combat Sports in Saudi Arabia: The Rise of MMA

    Combat sports in Saudi Arabia are entering a new era. For many years, sports conversations in the Kingdom were dominated by football. Today, the landscape is becoming much broader. Mixed martial arts, boxing, wrestling, kickboxing, judo, karate, taekwondo, and other combat disciplines are gaining more attention from athletes, fans, federations, investors, and event organizers. This… Read more

  • Key Metrics in Sports Analysis: Importance and Impact

    Key Metrics in Sports Analysis: Importance and Impact

    As a sports analyst, your role is to dissect and analyze every aspect of the game, searching for the key factors that contribute to a team’s success or failure. The Importance of Tracking Key Metrics in Sports Analysis Tracking key metrics in sports analysis is crucial for gaining valuable insights and unlocking success on the… Read more

  • Budgeting in Sports Organizations: Strategies and Case Studies

    Budgeting in Sports Organizations: Strategies and Case Studies

    Budgeting in sports organizations is a fundamental aspect of financial management. It provides a roadmap for achieving financial goals and ensures the sustainability and growth of the organization. By creating a budget, sports organizations can effectively plan and allocate their resources, identify potential revenue streams, and make informed decisions regarding their financial activities. The Importance… Read more